Few tackle companies have had the impact on inshore fishing that Z-Man has over the last decade. Their baits are built from proprietary ElaZtech material, known for being ten times tougher than traditional soft plastics, yet supple enough to mimic the natural movement of prey. This combination means anglers spend more time fishing and less time re-rigging. Add in color patterns that balance realism with flash, and it’s easy to see why so many inshore anglers swear by them. We put a handful of proven Z-Man baits and jigheads to the test, and here’s how they stack up when targeting trout, redfish, flounder, and even sheepshead.
When it comes to inshore and nearshore fishing, few brands have earned the respect and loyalty of anglers the way D.O.A. Lures has. Known for pioneering lifelike soft plastics that consistently put fish in the boat, D.O.A. has spent decades perfecting baits that imitate the natural forage fish and crustaceans predators can’t resist. From trophy snook and redfish to trout, tarpon, and beyond, their lineup continues to stand at the forefront of saltwater tackle.
When it comes to life on the water, footwear often gets overlooked. Too many shoes either look good but fall apart when exposed to salt and spray, or offer rugged durability with none of the comfort you want for long days on your feet. Fishooz by Dryshod USA was created to solve that problem. Designed specifically for anglers, boaters, and coastal adventurers, Fishooz delivers performance and style in equal measure—footwear you can trust on the deck that still looks sharp at the dockside bar.
Charleston has a way of inspiring us to slow down and savor life. Lazy afternoons on Folly Beach, boat rides through the creeks of the Lowcountry, and impromptu gatherings on friends’ porches all share one thing in common, a cold drink in hand. Keeping those drinks cold without lugging around an oversized cooler or dealing with a soggy, ice filled mess has long been a problem. Enter Kanga Coolers, a brand that has turned this everyday frustration into one of the smartest, most lifestyle friendly products on the market. With their flagship Kase Mate and versatile 6/12-Pack Pouches, Kanga has redefined the cooler for a new generation, blending practicality with ease in a way that feels tailor made for Charleston living.
Fishing in the Lowcountry is all about reading the water. You might be easing into a hidden creek off the Wando or staking out a flat in Bulls Bay, but the success of your day can come down to what you can see or what you miss. That’s why serious anglers know a good pair of sunglasses isn’t just a piece of gear, it’s one of the most important tools on the boat. Bajío, a relatively new but fast rising brand in the fishing world, has built a reputation for producing performance eyewear designed with anglers in mind. Their Greenland sunglasses, in particular, are quickly becoming a favorite for those who spend long hours scanning the water for signs of life.
Fishing in Charleston is more than a hobby it’s a lifestyle woven into the rhythm of the tides. From dawn patrols on Shem Creek to sunset runs along the jetties, anglers here know that every detail matters when it comes to landing fish. Reliable tackle isn’t a luxury; it’s a necessity. That’s why so many Lowcountry fishermen are turning to Beyond Braid, a high performance braided line designed to handle the demands of inshore, nearshore, and offshore waters.
Charleston is a city that thrives outdoors. From sunrise fishing trips off Folly Beach to lazy afternoons floating on Shem Creek, locals know how to make the most of Lowcountry living. Coolers are packed almost daily stuffed with subs, snacks, and drinks for boat rides, beach outings, and backyard gatherings. But as any Charlestonian knows, keeping everything fresh and intact isn’t always easy. Sandwiches end up soggy, ice turns to water, and glass bottles don’t always survive the ride.
Charleston life moves to the rhythm of the tides. Most activities include the water, sand and some pluff mud. Whether you're chasing a dawn surf, hauling in redfish on the flats, or letting your dog run wild through Folly, there's one thing you can count on. You're going to get messy. Let me introduce you to an incredible product called the Beach Box. More than just a portable shower it’s a game changer for anyone living the Lowcountry lifestyle.
Charleston’s waters are legendary from redfish in the Lowcountry flats to deep sea giants off the coast. For local anglers success on the water depends on more than just tides and tackle it’s about trust. That’s why so many Charleston fishermen and charter captains turn to Gamakatsu one of the most respected names in the world of fishing hooks.
Charleston’s saltwater scene is no joke. From redfish in the backwaters to speckled trout off the jetties your gear needs to work just as hard as you do and look good doing it. Quantum is quickly becoming known for their innovative engineering and battle tested durability. Their Benchmark and Myth combo should be in every angler’s arsenal, whether you are an experienced fishermen or just getting started. We’ve had the chance to put some of their gear to the test and here’s what we found.
In a world where premium fishing gear can run north of $300 before you even spool up Piscifun is quietly changing the game. This relatively young brand has made a name for itself with gear that punches far above its price point and nowhere is that more evident than in its standout reels. The Alijoz 300, the larger and trolling focused Alijoz 400 LC, and the surprisingly refined NautiX spinning series.
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